Listing Plan
I would put focus on the feeling of the property versus specs.
Headline ideas:
“Your Own Mountain Hideaway Awaits.”
“Where Morning Coffee Meets Smoky Mountain Sunrises.”
“A Peaceful Escape Just Minutes from Downtown Sevierville.”
Story caption (for ad or reel):
“Tucked among the trees with the Smokies as your backdrop, this cabin-style retreat blends cozy living with convenience. Whether it’s a weekend getaway or your next investment, 3401 Mountain Overlook Way offers the quiet you crave — with town just a short drive away.”
Soft instrumental reel (piano or acoustic guitar) with slow pans of the porch, mountains, and interior light through windows. Overlay minimal text: “Breathe In. Slow Down. You’re Home.”
💰 Pair with a simple ROI graphic showing local STR averages in Sevierville.
Creative idea: “Try Before You Buy” Idea
Consider offering a one-night stay giveaway for qualified buyers or agents — “Experience the mountain magic before you buy.”
It’s memorable, builds engagement, and works great for lead generation.
Recommendations
• Trim paint touchups and a couple of trim replacements from water damage.
• Paint touchups spots (just a few)
• Level the refrigerator by adding wedges at the bottom of the left hand side.
• Patch ceiling spot
Exterior
• Clean and freshen up corners & artificial grass
Add wreath and new entrance rug, plants
Sample Listing Video (Social Media Reel)
REVIEWS
Ashley Swaggerty
Kim Millard
Sandra Miller